DVD Game Premiums Provide Product Placement Opportunities for Marketers, High Value to Consumers
The latest quarterly report from DVDmarketer.com puts a new spin on the popular board game/toy category of DVD Games. The report explores the applications of DVD Games as branded marketing and activation mechanisms. It includes the results of a nationally representative consumer survey and a poll of promotion marketers as well as frameworks for building promotional DVD Game concepts. The full study is available for free at: http://www.dvdmarketer.com [PRWEB Jun 22, 2005]
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